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Kristin Woodward

Kristin Woodward

About


Kristin Woodward is a creative director and writer based in Atlanta. She knew she wanted to be a writer when she won a fifth-grade poetry contest. Her passion grew from there, leading her to pursue a career in advertising. Once an owner of a boutique digital marketing agency, Kristin has a deep understanding of the trials and triumphs small business owners face daily. The content she writes reflects that experience. Kristin loves traveling the world with her husband and teenage daughter as much as she loves a trip to the dog park with her pups, Lily and Carter.


Background


Kristin has worked as a copywriter and creative director for agencies including The Martin Agency, AKQA, Razorfish and 160over90. Her industry experience spans finance, travel, personal care, non-profit and more, working with clients like Arthritis Foundation, AT&T, Burt’s Bees, Capital One, DirecTV, Southwest Airlines and Wounded Warrior Project. She also headed up content marketing efforts at marketing agency, Yalo, and was the MediaWorks editor at WORKMAGAZINE, a regional magazine focusing on career, life and leisure activities in Richmond, Va.


Education


Kristin holds a master’s degree in Advertising Copywriting from VCU Brandcenter and a bachelor’s degree in English Literature from Rollins College.

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About the SmartBiz Editorial Process

Our writers and editors work hard to provide the most accurate and up-to-date blog posts. Our editorial process reflects our vision and standards and applies to all content. Learn more about how we write, edit, and fact check our posts:

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Posts By Kristin Woodward

July 31, 2023

5 Safe Funding Options for Your Small Business

Finding it difficult to finance your big idea? Don’t let the lack of capital choke your aspirations. Here are 5 practical ways to help you bridge the gap from an idea... Read More
July 28, 2023

Tips to Help Small Business Borrowers Maximize Their Borrowing Power

Outside funding is often a vital ingredient for a small business’s growth and success. Whether you’re looking to expand your operations, invest in new equipment, or weather... Read More
July 20, 2023

5 Signs That a Business Loan May Be a Smart Decision

We often hear the question, “If my business is profitable, why would I need a loan?” While it sounds counterintuitive, there are typically many reasons a thriving company may... Read More
July 18, 2023

Big Banks & Small Loans: Why Is It So Hard To Get Funding?

Even as big businesses are awash in capital, many small business owners are having trouble getting the financing they need to grow. The Institute for Local... Read More
July 14, 2023

Get to Know Your Customers and Get Ahead

Are you looking for ways to better understand your customers? Then Get to Know Your Customers Day is the perfect opportunity to do just that. Observed on the third Thursday... Read More
July 11, 2023

5 Clever Ways Small Businesses Can Give Back Locally

According to a recent survey by the U.S. Chamber of Commerce, even though small businesses continue to be concerned about the economy, most still give back to their... Read More
July 07, 2023

How Independent Retailer Month May Help You Boost Your Business

“If every family in the U.S. spent an extra $10 a month at a locally owned, independent business instead of a national chain, over $9.3 billion would be directly returned to... Read More
July 06, 2023

Cash Flow vs. Profit: What's More Important?

When it comes to the financial health of your business, both cash flow and profit generally play vital roles. However, they are not the same thing. To thrive, a successful... Read More
June 21, 2023

Understanding the Average Business Loan Interest Rate: What You Need to Know

When it comes to securing financing for your small business, understanding the interest rate is generally key for comparison shopping, cost evaluation, and financial... Read More

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