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Kristin Woodward

Kristin Woodward

About


Kristin Woodward is a creative director and writer based in Atlanta. She knew she wanted to be a writer when she won a fifth-grade poetry contest. Her passion grew from there, leading her to pursue a career in advertising. Once an owner of a boutique digital marketing agency, Kristin has a deep understanding of the trials and triumphs small business owners face daily. The content she writes reflects that experience. Kristin loves traveling the world with her husband and teenage daughter as much as she loves a trip to the dog park with her pups, Lily and Carter.


Background


Kristin has worked as a copywriter and creative director for agencies including The Martin Agency, AKQA, Razorfish and 160over90. Her industry experience spans finance, travel, personal care, non-profit and more, working with clients like Arthritis Foundation, AT&T, Burt’s Bees, Capital One, DirecTV, Southwest Airlines and Wounded Warrior Project. She also headed up content marketing efforts at marketing agency, Yalo, and was the MediaWorks editor at WORKMAGAZINE, a regional magazine focusing on career, life and leisure activities in Richmond, Va.


Education


Kristin holds a master’s degree in Advertising Copywriting from VCU Brandcenter and a bachelor’s degree in English Literature from Rollins College.

About the SmartBiz Editorial Process

Our writers and editors work hard to provide the most accurate and up-to-date blog posts. Our editorial process reflects our vision and standards and applies to all content. Learn more about how we write, edit, and fact check our posts:

Editorial Process ›

June 14, 2023

16 Mistakes to Avoid When Seeking an SBA Loan

Seeking outside funding for your small business may be stressful. From determining how much and what type of funding to making sure you’re getting an affordable loan, there’s... Read More
June 09, 2023

Thriving Through the Summer Season: A Guide to Small Business Growth

Longer days and rising temperatures often mean uncertainty for small businesses. Depending on your business, summer may bring a boom in activity and sales as people take... Read More
June 08, 2023

4 Things You Should Know Before Applying for a Business Loan

What Are the 4 Most Important Things To Know Before Applying for a Business Loan? Find the answers at Inc. from Evan Singer. Read More
May 30, 2023

How to Unite Your Team During Times of Change

Since 2020, we’ve all endured a lot of change in the workplace and the world. Economic uncertainty continues to lurk. The Great Resignation of 2022 has been followed... Read More
May 24, 2023

Interest Rates Increased Again. What Does it Mean for Your Business?

As part of their attempt to combat inflation, the Federal Reserve (Fed) recently announced a 0.25% rate hike, bringing the prime rate to 8.25%. This rate may be at or nearing... Read More
May 18, 2023

How to Finance Your Small Business in a High-Rate Environment

We’ve all watched interest rates gradually rise over the last several quarters. For small businesses seeking affordable financing solutions, this may seem daunting. But... Read More
May 16, 2023

Why Does Your Business Need a DUNS Number?

If you're a small business owner, you may have heard of a DUNS Number and wondered if your company needs one. In short, the answer is typically yes. A DUNS Number is a unique... Read More
May 11, 2023

How Interest Rates Influence SBA Loans

With interest rates creeping to record-high levels from the second half of 2022 through the beginning of 2023, the cost of borrowing money has risen exponentially for most... Read More
May 03, 2023

5 Tips for Maximizing Your Small Business Marketing Budget

Marketing your small business is one of the most effective ways to get the word out and attract, convert, and retain your customers. But as a small business, your budget is... Read More

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1. We conduct a soft credit pull that will not affect your credit score. However, in processing your loan application, SmartBiz Bank and the lenders with whom we work will request your full credit report from one or more consumer reporting agencies, which is considered a hard credit pull and may impact your credit score.

The SmartBiz® Small Business Blog and other related communications from SmartBiz BankSM are intended to provide general information on relevant topics for managing small businesses. Be aware that this is not a comprehensive analysis of the subject matter covered and is not intended to provide specific recommendations to you or your business with respect to the matters addressed. Please consult legal and financial professionals for further information.