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August 18, 2021

Small Business Planning for Q4 2021

The 2nd quarter 2021 MetLife and U.S. Chamber of Commerce Small Business Index (SBI), finds that as more Americans receive the COVID-19 vaccine, states lift... Read More
July 27, 2021

Government Funding Options for Small Business Owners in 2021

The pandemic did a number on small businesses across the United States. The world literally screeched to a halt as stay-at-home and business shut-down legislation was... Read More
July 27, 2021

15 Companies That Use Social Media Marketing Effectively

Facebook! Twitter! Instagram! Pinterest! Where should a business owner start if they want to launch a digital marketing campaign? The right platform will vary... Read More
July 26, 2021

Niche Marketing Strategy: How To Stand Out From Your Competition

If your brand is in a crowded industry filled with competitors, standing out might seem beyond your reach. But there are strategies you can use to differentiate your... Read More
July 26, 2021

10 Grand Opening Ideas for Small Business

Are you ready to open a brick and mortar store? A grand opening event is in order! You can elevate your profile in the community and increase sales with a few tried... Read More
July 25, 2021

15 Marketing Strategies for the Business to Business (B2B) Market

If you own a B2B business, you’re probably aware that marketing to other businesses is generally more complex than consumer marketing. B2B products and services are... Read More
July 22, 2021

12 Types of Company Culture: Which One Is Yours?

“We believe that it’s really important to come up with core values that you can commit to. And by commit, we mean that you’re willing to hire and fire based on them.... Read More
July 21, 2021

5 Company Growth Stages and Their Challenges

The small business lifecycle has 5 different stages from start-up through maturity and possibly an exit. As you establish and grow a business, each has unique pain... Read More
July 20, 2021

Debt to Equity: How To Calculate and Utilize

Even though you can find your company’s debt on its balance sheet, putting those numbers in perspective can help lenders and other institutions evaluating your... Read More

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